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Managing Director

Joe Bennett

Joe Bennett, Co-Founder and Managing Director of The Wix Guys Wix Leader

Joe Bennett is the Co-Founder and Managing Director of The Wix Guys, a Wix-specialist web design and SEO agency with offices in Maidstone, Kent and Carlisle, Cumbria. He has worked in digital marketing since 2018, co-founding JK Online, managing paid social at Clockwork Moggy and later running his own lead generation agencies, specialising in SEO, Meta Ads and Google Ads, before starting The Wix Guys with Karl in 2025. In 2026 Wix named Joe in its first class of Wix Leaders, one of 19 worldwide and one of 3 in the UK, alongside his business partner Karl Cowell. Joe holds a degree in Psychology, specialising in Organisational Psychology, hosts the weekly Wix Fix Live session with HelpBnk, and looks after The Wix Guys' northern office from the Lake District.

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In Joe's words

I'm Joe Bennett, Co-Founder and Managing Director at The Wix Guys. That's a fancy way of saying I make everything run smoothly across the business, while making sure we put out stunning websites and keep our customers happy. I've run several digital marketing agencies and spent those years learning what makes an agency a success. I was born in Kent, moved up to the Lake District and now look after our northern office.

Experience and background

One of my first jobs was marketing for a nightclub, and I've been hooked on marketing ever since. Before that I worked in customer service and software testing, which taught me a lot about keeping people happy and making sure things actually work before they go live. The last 8 years have involved running agencies, specialising in SEO, Meta Ads and Google Ads.

The first of those agencies was a web design agency that only did Wix websites, and now it's gone full circle and I'm back here again!

Outside of hands-on experience, I'm a sucker for knowledge. I've lost count of how many marketing and business books I've read and how many podcasts I've listened to. Marketing moves fast, so if you're not forever learning, you get left behind.

I've also got a degree in Psychology, specialising in Organisational Psychology in my final year. It comes in handy more often than you'd think, from how a team works together to why a visitor does or doesn't click the button.

In 2026, Karl and I were named in the first class of Wix Leaders, one of only three in the UK.

Joe Bennett and Karl Cowell on stage at Ideas Fest
On stage with Karl at Ideas Fest

Talks and live sessions

HelpBnk x The Wix Guys: Wix Fix Live Weekly

HelpBnk x The Wix Guys

Wix Fix Live

  • WhenEvery Wednesday
  • WhereLive on Zoom
  • WithKarl Cowell

A hands-on live Q&A for founders and business owners. Bring your questions on design, conversions, SEO, functionality or anything that just isn't working, and leave with practical fixes for your Wix website.

Register on Zoom ↗
ZC Live Upcoming

ZC Live

Is a Website Worth It in 2026?

  • When22 October 2026
  • WhereGreat Danes Hotel, Maidstone
  • WithKarl Cowell

A one day social media and digital event covering AI, video and organic social. Joe and Karl take the stage to ask whether a website still earns its keep, and how to make sure yours does.

Get tickets ↗

Past talks 1

What Joe does as Managing Director

  • Making sure operations run smoothly and the company grows in a sustainable way.
  • Making sure every website we put out is one we're proud of, and every client is happy.
  • Bringing years of SEO, Google Ads and Meta Ads experience to our clients' growth plans.
  • Looking after the northern office and our clients across Cumbria and the North.
  • Hosting Wix Fix Live every Wednesday, helping founders fix and improve their Wix sites live.

What clients say about Joe 12 reviews

★★★★★Google · Sept 2026
Joe and Emma at The Wix Guys were just great to work with in building a site for my new business. They listened to my initial thoughts, and came up with great ideas and solutions for how the site would work and feel for potential customers, and I'm over the moon with the results. Can't recommend them enough!
Simon BunneyBunney Garden Design · see the website →
★★★★★Google · Jul 2026
Wix guys were very good- they took on my existing website and made it more streamlined and made me shine through! My previous website was full of things making it very big and difficult to navigate. Joe gave me a good consultation call and took on board my ideas and aspirations, he executed all of them and ensured any minor feedback was acted upon. As a result of this website improvement I have managed to attract some higher end clients because the website looks very professional.
Ashish SharmaMathsFlex Tutoring · see the website →
★★★★★Google · Jun 2026
I have had a fantastic website built by the Wix guys, the whole process was very simple and everybody I dealt with was great. Id Like to say Karl was great at building the site and helped quickly with amendments and Joe was great with the set up etc. Overall, a great company to work with.
Kieran Ray
★★★★★Google · May 2026
Been working with the Wix guys for just over 3 months now and all I can say is wow! They completely understand our business and have taken on the marketing side with real passion and professionalism. Karl and Joe genuinely care about getting results and it shows in everything they do. Communication has been brilliant, ideas are always fresh, and we’ve already seen a huge difference in our online presence and enquiries. It’s rare to find a team that feels like an extension of the business! Highly recommend to anyone looking for a marketing team that actually delivers and gets it!
Nneka MuottoRegain Hearing · see the website →
★★★★★Google · Apr 2026
Found The Wix Guys on the Wix marketplace with sensible rates. I am really pleased with the fix site end result. Karl was super creative and Joe supportive and communicated how to get the most out of my site front and backend. Would highly recommend them to others wanting Wix experts.
Tara N
★★★★★Google · Mar 2026
The Wix guys did a redesign of our website for us and added an eCommerce section. Joe was fantastic, everything was clear and the process was good. I liked that we could leave comments and give feedback, everything was actioned and taken on board. Joe was quick to answer lots of questions we had and did a great final handover at launch. Would recommend!
Emma GillamEmblem Training · see the website →
★★★★★Google · Mar 2026
Designed and built our new company website from scratch. very happy with their service and qualify of work. highly recommend Karl, Joe and the team :)
James SpencerAir Cool Engineering · see the website →
★★★★★Google · Mar 2026
The team is amazing, working though everything, and made the perfect website for my company, Karl and Joe supported my special skills in technology, and help me see my vision. thank you so much . kerrie
Kerrie Fletcher
★★★★★Google · Jan 2026
Joe and his team are the best! I am so happy with my new website and looking forward to getting my new CRM system in place. Thank you the Wix Guys!
Lara BekkerMagic Ponies · see the website →
★★★★★
The team is amazing, working through everything, and made the perfect website for my company. Karl and Joe supported my special skills in technology, and helped me see my vision. thank you so much.
Kerrie FletcherFresh Food Events · see the website →
★★★★★
This is what real service looks like. Our business needs full-funnel management to allow for our message to be shared. Every child a reader. Our aim of pupil recruitment and franchise recruitment requires us to be visible at a national and a granularly local level. Our Wordpress site was outdated and needed some pizazz. Karl and Joe went very deep and understood what our brand guidelines are and how that should be reflected online. Of course, the ‘front’ of any website is all well and good but the real magic happens with integrations, CTA’s, and full-funnel measurement. That happened. Karl and Joe are always on hand, and frankly, they feel like our extended marketing department rather than a supplier. Highly recommended.
The Reading DoctorsThe Reading Doctors · see the website →
★★★★★
I've just finished call with Joe and I am over the moon with the website!! Thank you all so much for your support and hard work on my website!!
DawnBentley Boo Bakes · Client email
See all our reviews on Google ↗